---
title: Utilization For Digital Agencies
description: Learn how to calculate employee utilization rates with our free guide. This guide is full of utilization basics for creative agencies.
image: https://blog.upsourcedaccounting.com/hubfs/Agency%20Operations-2.png
---

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# Utilization For Digital Agencies

April 3  •

Download our free Definitive Guide: Utilization For Digital Agencies!

[![Utilization Guide Download](https://blog.upsourcedaccounting.com/hs-fs/hubfs/Screenshot%202023-04-03%20at%203.15.15%20PM.png?width=463&height=359&name=Screenshot%202023-04-03%20at%203.15.15%20PM.png)](https://hubs.ly/Q01J_jjP0)

[![Download Free Guide](https://no-cache.hubspot.com/cta/default/2976741/d5e08b90-2f3a-4b80-9c53-163df465517b.png)](https://cta-redirect.hubspot.com/cta/redirect/2976741/d5e08b90-2f3a-4b80-9c53-163df465517b)

If you were to poll every leader across the digital services industry about the definition of utilization and how it's calculated, it's likely everyone will offer up a different perspective - and a different method for calculating it. This is exactly why utilization is so difficult to define, calculate, and track, and why it often leaves leaders, resourcing managers, and project managers spinning in circles. 

It's time to clear up the confusion. 

In this guide you'll learn:

- Why is understanding utilization critical?
- How to calculate utilization
- How to set utilization targets
- Common utilization pitfalls
- Getting your team onboard
- Enabling technology
- The payoff

Download the free [Utilization Guide](https://hubs.ly/Q01J_jjP0) developed in partnership with [Parallax](https://www.getparallax.com/product?utm_campaign=Uproer%20Google%20PPC&utm_source=ppc&utm_content=product%20page&utm_term=parallax%20software&utm_source=google&utm_medium=ppc&utm_campaign=&kw=parallax%20software&cpn=12456080332&kw=parallax%20software&cpn=12456080332&utm_term=parallax%20software&utm_source=google&utm_medium=ppc&utm_campaign=Brand+%7C+Parallax&hsa_acc=7726456846&hsa_cam=12456080332&hsa_grp=122359162314&hsa_ad=649400143800&hsa_src=g&hsa_tgt=kwd-338278672993&hsa_kw=parallax%20software&hsa_mt=e&hsa_net=adwords&hsa_ver=3&gclid=Cj0KCQjw8qmhBhClARIsANAtboc8jvCesnFn2wJqH0zYARJEXgB_Ak14uEtCORovM8BOWYVKFjQzvDwaAsteEALw_wcB).

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